Happy Meal SpongeBob

Happy Meal SpongeBob

Happy Meal SpongeBob

Instagram filter for McDonald's Happy Meal App featuring SpongeBob SquarePants. Created at plai studio, in collaboration with R/GA London. My role: Adapting 3D model for real-time deformation, texturing, rigging and animation. Software: Maya, Substance Painter, Photoshop, SparkAR

Instagram filter for McDonald's Happy Meal App featuring SpongeBob SquarePants. Created at plai studio, in collaboration with R/GA London. My role: Adapting 3D model for real-time deformation, texturing, rigging and animation. Software: Maya, Substance Painter, Photoshop, SparkAR

Instagram filter for McDonald's Happy Meal App featuring SpongeBob SquarePants. Created at plai studio, in collaboration with R/GA London. My role: Adapting 3D model for real-time deformation, texturing, rigging and animation. Software: Maya, Substance Painter, Photoshop, SparkAR

Category

Category

Category

AR

AR

AR

Client

Client

Client

McDonald's

McDonald's

McDonald's

Platform

Platform

Platform

Instagram AR

Instagram AR

Instagram AR

Year

Year

Year

2021

2021

2021

Let's Talk

Let's Talk

Let's Talk